Entertaiment

Articles

Entertaiment: A fun or agreeable occupation for the mind or an amusement or diversion: solving the crossword is an entertainment for many people. From Middle English entretenement, from Old French entretenement, from Latin amusementem, from amare ‘to please’.

Bates and Ferri (2010) define Entertainment as an activity understood objectively that encompasses communication between text and audience, involves external stimulus, offers pleasure, requires an audience and takes place in a passive form. The power of this concept to cross media is demonstrated by the fact that Scheherazade, an example from the Persian professional storytelling tradition, has been adapted into music and film as well as being the basis for an innovative video game.